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Toronto-born, Trinidadian/Guyanese-blooded rapper/producer King Reign (Rhyme Energy In God’s Nature) presents the Philip Sportel-directed music video for “Chemical Romance”, the DJ Agile-produced single from Sincere, Reign’s new album out now also featuring production from Gameboy, Rich Kidd, Pro Logic, Darp Malone, and Reign himself. A former Sony/Columbia artist, Stylus Award winner and Juno Award nominee (as part of group Brassmunk), King Reign has collaborated with Drake (stream “Fades Away” on Soundcloud), Pharaohe Monch (stream “One More Time” on Soundcloud), Raphael Saadiq, Saukrates (watch the music video for “Guilty”), Kardinal Offishall (watch the music video for “Money”) and Boi-1da (watch the music video for “This Means War”). I’ve seen this type of relationship over and over again, not only between a pimp and his property,” Reign says about the song. “I always wondered how homie was able to pull it off and why the woman would put up with it so long. Then I got older and realized that one of the reasons this was able to go down was through the help of some sort of drug.” Click here to stream Sincere on Bandcamp.